get your message across
Marketing, communications, advertising, and public relations
Communicate with the world
If you’re the kind of person who likes to be heard, you may be right for a career in this industry. People in marketing and communication play a vital role in connecting customers with products and services, using a range of digital and old-fashioned advertising methods.
Expect a role that requires you to think outside the box and stay ahead of the competition.
Design advertising to reach the masses
Track campaign performance
Let the world know about your brand
Marketing and Communication
Industry Outlook
Growth in this area is expected to be strong as new technology and social platforms expand the number of places where brands can reach their audience.
Bring a positive attitude and look for roles where you can learn on the job.
Roles may require skills and qualifications in related areas, but you don’t need any formal qualifications at all, as long as you’re good at what you do.
Jobs in this industry
Skills and Attributes
About you
People in this field tend to be proactive, well-organised, and creative, with a strong drive to push boundaries and challenge norms.
You’ll need an innovative mindset to identify potential opportunities, and the determination to see campaigns through to completion.
Creativity and Innovation
Use your creativity to develop unique solutions and messages
Communication and Collaboration
You'll benefit from strong oral and written communication skills as you work in teams to get the job done
Analytical Thinking
You'll need to understand your customers and competitors, and could find yourself using data to refine campaigns